Google Implements Website Page Layout Algorithm Improvement

Thank you Matt Cutts!  This article validates the website methodology we have been implementing for our clients since 1997.  “So sites that don’t have much content “above-the-fold” can be affected by this change. If you click on a website and the part of the website you see first either doesn’t have a lot of visible content above-the-fold or dedicates a large fraction of the site’s initial screen real estate to ads, that’s not a very good user experience. Such sites may not rank as highly going forward.”   Read More about Website Page Layout

 

Content is King or Queen: Make Your Content Make a Difference

Content, content, content. It’s an obvious part of any interactive website experience. In fact, you’ve probably heard content is king, or queen, or some sort of royalty. Yet, content is elusive. Often, you don’t realize your content isn’t cutting it until it’s too late. Does any of this sound familiar? http://bit.ly/hU0l7B

Is your website design effective? How does it measure up?

How effective is your website design? Does your website engage the user at every stage?
At any time, website visitors are in one of the following stages: 1. Attention, 2. Interest, 3. Desire, 4. Action, or 5. Satisfaction. Data-driven, user friendly design, in all of its forms, packs a powerful punch when it comes to a website’s performance. Read More: How to Measure the Effectiveness of Web Designs

Turn your Website into a Powerful Marketing Tool

The past 13 years I have heard the same thing over and over from my industrial manufacturers. “I don’t want to put that online because my competitor will learn my deepest darkest trade secrets!” Learn how telling all will help you attract the “right” prospects and by doing so how it will not only invite prospective customers to learn more about your capabilities and strengths, but also convince them that an on-site visit is a must. After that, let the revenue build. Read More: MetalForming Magazine

5 Reasons Your Website Isn’t Attracting B2B Sales Leads

Its 2011, so what are your online marketing plans for the New Year? Will you be investing more in Pay Per Click (PPC)? Will you start blogging, tweeting? Whatever your online marketing plans, the end goal is likely to attract more people to your website in the hopes that this will translate into new customers, new leads and new opportunities for your business. However, you won’t be able to do any of that if your Web site is turning people off, instead of turning them on. Read More: http://bit.ly/f9mEPk

Being Found Online & Connecting With Customers 10 Tips

There’s an interesting paradox I’ve noticed having to do with an analog vs. a digital existence. You may have the best looking physical location imaginable, and yet because you can’t be found online, you can’t connect with customers and thus don’t exist. Have you encountered it?
It has to do with online search. Through online search businesses have the opportunity to be found and connect with potential customers. We used to have the Yellow Pages. I remember sitting on stacks of them as a kid so I could reach the dinner table. Who uses them anymore? People found businesses this way; well those days are gone.
Read More about Being Found on the Search Engines

Website Mistakes that your B2B Company is Probably Making

Connecting with today’s B2B new socially-enabled buyer, or “Customer 2.0”, has become especially challenging for B2B manufacturing organizations. And along with the web increasingly becoming the preferred channel for customers find new sources and to do their research, having a functional website has become not just an option, but a necessity. Yet, B2B websites still have basic marketing and SEO (Search Engine Optimization) problems that holding back their success. Sales Intelligence Blog

Does your website have CLASS?

Does your website have C.L.A.S.S.? Miller Media develops best in “class” websites! C is for Cross-Browser Compatible, L is for Latest W3C Standards, A is for Accessibility, S is for Search Engine Friendly, S is for Search Engine Optimized Websites in Troy, MI. Read More on Web Design CLASS