Search marketing has revolutionized lead generation. Pay Per Click (PPC) management can quickly deliver more leads, more traffic, more sales, greater ROI and lower acquisition costs.
Why Use PPC?
PPC, Search Marketing, or SEM, advertising has proven to be a reliable and profitable channel for tons companies seeking quality traffic and lead conversions. Whether you are an industrial or B2B company, an e-commerce store or a local business, our goal is to drive those decision-makers to your website and help you convert them into customers.
Considering all the benefits PPC offers, there’s little risk in testing it out to see what it can do for your business. It can also help you gain a wealth of valuable data that you can use to improve your other marketing and optimization efforts. The Google Analytics installation that is included in our set-up process allows us to monitor and adjust your program based on data we see while also reporting to you on our progress monthly.
Miller Media is a Google Partner and helps companies of all sizes nationwide!
Miller Media has developed proprietary tools and expertise to implement and monitor search marketing campaigns. We deliver strategically designed, effective paid media placements with focused keyword selection, competitor research, and creative ad development. We take our time to learn about your business, understand goals, learn about competitors, and analyze any and all data necessary to ensure we have everything we need to get results. If you have an existing account but aren’t seeing results, let us take it over! Our team will do a comprehensive analysis, determine areas of improvement, give you an action plan, pinpoint growth opportunities and suggest anything else we feel is unique to your case that will help achieve results.
Miller Media's PPC management services include:
- Targeted flexible campaign management
- Campaign evaluations
- Keyword & competitor research
- Google Analytics consulting
- Local search
- Click fraud monitoring
- Landing page design & optimization
- Creative ad copy
- "Quality Score" optimization
- Campaign management
- Adjustments to keyword bids
- A/B multivariate testing
- Keyword optimization, additions, and deletions