healthcare seo tips

Healthcare SEO Tips: Check Your (Core Web) Vital Signs

While many existing healthcare businesses have flourished during pre-pandemic and post-pandemic times, others are still struggling to find their target customers. You want to reach as many people as possible and having a strong web presence is vital. Just as you work check a patients’ vital signs, here are website vital signs you should check:  …

Title: PPC (Pay-Per-Click) the Staple of Online Advertising in 2021

A PPC ad’s effectiveness depends on numerous things. Some of them include the keywords used, the landing page, and the ad copy. If these and other basic criteria are satisfied, PPC can be highly effective for any business that sells services or products online. Even though it can get expensive (in some business sectors more …

Google Search Ranking Signals You Should Improve NOW!

Here are some of the search ranking signals to keep in mind. Core Web Vitals. As discussed in a previous post, Google Core Web Vitals are a series of metrics focusing on site speed.  Mobile-Friendliness. Over 60% of Google searches are made on mobile devices, so mobile website UX should be your top priority.  Safe Browsing. Web pages that …