2018 Digital Marketing Strategies

Today a solid digital marketing strategy has become the new bread and butter of day to day business.  Your business’s success depends on the right type of digital strategy, and the right type of strategy can in turn lead to higher sales, new customers, and long-term growth.

The relationship of Content and SEO

The more quality content you create, the more authoritative of a resource you become. This is great for your audience, but also Google! If you provide a wide variety of knowledge on a topic, Google will take notice. And you will start to become a great resource for them to provide in search results. Ultimately enhancing your ranking in Google.

You never get a second chance to make a first impression…

You never get a second chance to make a first impression… What impression does your website leave on your potential customers? For this reason, your homepage is undoubtedly one of the most important pages on your website.   Your website homepage is your companies first impression.   If a new visitor doesn’t like what they see, …

12 Challenges that Stop Marketers from Creating Epic Website Content

Epic content is all about stories that inform or entertain, that compel potential buyers to take action and truly makes a difference in the success or failure of your website.  It positions the company as a trusted leader.  It makes the buying process easier.  Simply put…the majority of the content you develop at all stages …

3 Ways Customer Website Optimization is a lot like Fishing

How can you optimize your website content for an audience if you don’t know who they are or what they want? This customer-centric approach to marketing is one that we have been advocating for years!  Here are 3 Ways Customer Website Optimization is a lot Like Fishing.