10 Tips to Speed Up Your B2B Website

Its 2011 and if your site is slow, people will leave. What you may not know is that Google also uses site speed as a ranking factor. Bottom line- the faster you can make your site, the better your chance of obtaining organic success. Here are 10 tips to speed up your site. Read More: http://bit.ly/g36eHe

Even if you have the coolest website on the internet, if people can’t find you on the search engines, you don’t exist!

The homepage is what many people see when first encountering a website, and it can lead to a lasting impression (negative or positive) that can affect their decision to return to it. Designing a homepage is as much a science as it is an art form. It requires attention to detail, paying attention to the site’s purpose and goals, and taking into account search engine performance. Read More: Essential Tips for Designing an Effective Homepage

Being Found Online & Connecting With Customers 10 Tips

There’s an interesting paradox I’ve noticed having to do with an analog vs. a digital existence. You may have the best looking physical location imaginable, and yet because you can’t be found online, you can’t connect with customers and thus don’t exist. Have you encountered it?
It has to do with online search. Through online search businesses have the opportunity to be found and connect with potential customers. We used to have the Yellow Pages. I remember sitting on stacks of them as a kid so I could reach the dinner table. Who uses them anymore? People found businesses this way; well those days are gone.
Read More about Being Found on the Search Engines

How Obvious Is Your Call To Action?

If you don’t ask for the sale someone else will. In short, keep your call to action clear by making sure it is the most visually prominent thing on the page, placed above the fold, and written in words that reflect the visitor’s perspective, and you should never have to worry about visitors wondering “What am I supposed to do now?” Read More

Your Website Should Tell a Story For SEO Sake…

When it comes to Search Engine Optimization your website should tell a story, beyond SEO the secret to a successful site is that the same content should make prospective buyers want to read it! What is the story that your customer cares about? What problem do you solve? How do you entertain them? How do you make their lives a little better? Tell that story. Read More: For SEO, you need a story to tell

Website Mistakes that your B2B Company is Probably Making

Connecting with today’s B2B new socially-enabled buyer, or “Customer 2.0”, has become especially challenging for B2B manufacturing organizations. And along with the web increasingly becoming the preferred channel for customers find new sources and to do their research, having a functional website has become not just an option, but a necessity. Yet, B2B websites still have basic marketing and SEO (Search Engine Optimization) problems that holding back their success. Sales Intelligence Blog

Does your website have CLASS?

Does your website have C.L.A.S.S.? Miller Media develops best in “class” websites! C is for Cross-Browser Compatible, L is for Latest W3C Standards, A is for Accessibility, S is for Search Engine Friendly, S is for Search Engine Optimized Websites in Troy, MI. Read More on Web Design CLASS

Build a Stong Website Foundation with Strong Keywords

When you tackle a new website it can be very overwhelming. The best way to do this is to start by looking online—and thinking like a customer! One of the best and easiest places to begin scouting out keywords is right on your web site. Look through all your pages and pick out the words that are most relevant and interesting to your customers.
Customer mindset changes throughout the buying cycle so specific keywords are often more effective than general ones; however broad keywords are great for driving traffic to your web site.
Read More: Search Marketing Blog

Video optimization is crucial if you want your video to be found by your audience

The search engines can crawl a lot of content around the video which influences its ranking. In fact, the search bot will determine the videos quality by the textual content around the video. Meaning links, description, tags, title and script. The script is a transcription of the video that is attached to the time-line. This requires some time to create and embed but is well worth the investment. Read More: We SEO textual content…why not video?!