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For small business owners, SEO and search engine marketing (PPC) presents an amazing and cost-effective opportunity to drive traffic, leads and sales online. The biggest mistake I see from otherwise smart, talented marketers at small businesses are…Read More SEO Small Business
Category Archives: Search Engine Marketing
5 SEO Tips for the New Google Update
Google goes after websites that specialize in junk content, with the latest changes to its search algorithm. http://bit.ly/hLchRR
5 Reasons Your Website Isn’t Attracting B2B Sales Leads
Its 2011, so what are your online marketing plans for the New Year? Will you be investing more in Pay Per Click (PPC)? Will you start blogging, tweeting? Whatever your online marketing plans, the end goal is likely to attract more people to your website in the hopes that this will translate into new customers, new leads and new opportunities for your business. However, you won’t be able to do any of that if your Web site is turning people off, instead of turning them on. Read More: http://bit.ly/f9mEPk
11 B2B Web Marketing Predictions for 2011
2010 is drawing to a close so that begs the question – what’s on the horizon specifically for BtoB for marketers next year?
Read More: 11 B2B Marketing Predictions for 2011
Is your PPC program being managed by a Google Adwords Certified Partner?
Miller Media is a Google Certified Partner located in Michigan. Recent changes in the Google Certified Partner program have rendered many agencies without the new status which raises the bar for AdWords certification . Why do you want to work with a Google Adwords Certified Partner? Better strategy, experience and results that yield a superior ROI. Partners go to extra lengths to attain this status, including passing our exams, which demonstrates their in-depth knowledge of AdWords. Read More Adword Certified Partner
Website Mistakes that your B2B Company is Probably Making
Connecting with today’s B2B new socially-enabled buyer, or “Customer 2.0”, has become especially challenging for B2B manufacturing organizations. And along with the web increasingly becoming the preferred channel for customers find new sources and to do their research, having a functional website has become not just an option, but a necessity. Yet, B2B websites still have basic marketing and SEO (Search Engine Optimization) problems that holding back their success. Sales Intelligence Blog
Drive Quality Targeted Visitors thru Search Engine Marketing
Since the dawn of the internet and Al Gore the web has quickly advanced as the best option for advertising these days. This is because of the dependence of people on various search engines in order get information quickly and easily. Search engine marketing or PPC is a fast and effective way to drive targeted and qualified website visitors to your website, improving the visibility of a particular keyword phrase, web page or website. This has turned to be the best tool for marketing your business online. Read More: Search Engine Marketing – Miller Media
Does your website have CLASS?
Does your website have C.L.A.S.S.? Miller Media develops best in “class” websites! C is for Cross-Browser Compatible, L is for Latest W3C Standards, A is for Accessibility, S is for Search Engine Friendly, S is for Search Engine Optimized Websites in Troy, MI. Read More on Web Design CLASS
Build a Stong Website Foundation with Strong Keywords
When you tackle a new website it can be very overwhelming. The best way to do this is to start by looking online—and thinking like a customer! One of the best and easiest places to begin scouting out keywords is right on your web site. Look through all your pages and pick out the words that are most relevant and interesting to your customers.
Customer mindset changes throughout the buying cycle so specific keywords are often more effective than general ones; however broad keywords are great for driving traffic to your web site.
Read More: Search Marketing Blog
Video optimization is crucial if you want your video to be found by your audience
The search engines can crawl a lot of content around the video which influences its ranking. In fact, the search bot will determine the videos quality by the textual content around the video. Meaning links, description, tags, title and script. The script is a transcription of the video that is attached to the time-line. This requires some time to create and embed but is well worth the investment. Read More: We SEO textual content…why not video?!
